Urban Outfitters Ties the Knot


Do you hear that chiming?!?!! Oh it’s the Urban Outfitters Inc. wedding bells.

With its latest concept, Urban hopes to grab a piece of the $60 billion wedding pie. Priced from $1,000 to $5,000, [Urban] characterized the company’s gowns to be sold as “heirlooms, to be passed on from one generation to the next.” The luxe dresses will be designed by the Anthropologie team and by guest designers.

Brides ordering a wedding gown online will be able to schedule local fittings. Bridesmaids’ dresses, fine jewelry, accessories, shoes, invitations and a bridal registry with gifts will be part of the mix. The goal is for them not to just help you with the wedding but to take one extra step and help plan.

ps No that is not an Urban wedding dress we just like pics so we added some fluff!

(via WWD)

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The Stylistic Approach
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